Case Studies

Selected work

Six engagements across ephemeral campaigns and permanent systems. Each one shows the problem we walked into, what we built, and what changed.

AccelerateDTC hardware

72-hour flash drop with live inventory

Halcyon Supply

Challenge
A limited 900-unit release had to launch in three days without overselling or collapsing under a traffic spike from a single creator post.
What we built
Queue-based checkout, reserved-inventory holds, and a conversion loop we rewrote twice mid-campaign off live funnel data.
Edge queueStripeRealtime inventoryEvent analytics

4.1x

launch-week conversion lift

0

oversold units

38k

peak concurrent shoppers

3 days build · 72 hour campaign

BuildFreight operations

Operations portal replacing eleven spreadsheets

Northbank Logistics

Challenge
Dispatch, driver pay and compliance lived in shared spreadsheets, so every audit request took a week of manual reconstruction.
What we built
A role-aware internal application with audited approval workflows, row-level permissions and a full change history on every record.
TanStack StartPostgres + RLSServer functionsAudit log

19h

manual work removed weekly

11 → 1

systems of record

< 1 day

audit turnaround

9 weeks

IntegrateB2B SaaS

Unified revenue pipeline across CRM and billing

Corva Health

Challenge
Sales, billing and product analytics disagreed on revenue every month, and finance closed the books by hand.
What we built
One warehouse model with idempotent syncs, nightly automated verification and alerting on any record that fails to reconcile.
WarehouseWebhook ingestionScheduled jobsAlerting

100%

records reconciled nightly

6 days

cut from monthly close

3

sources unified

7 weeks

AccelerateFitness membership

Urgency-led membership relaunch

Ember Athletics

Challenge
A stale membership page converted poorly and the team had one seasonal window to reset pricing and positioning.
What we built
Rebuilt the offer page around a single decision, ran paired message tests weekly, and retired every variant that lost.
Landing systemA/B testingAttributionLifecycle email

2.7x

trial signups

-41%

cost per acquisition

5 wks

test-to-winner cycle

5 weeks

BuildProfessional services

Document intake and review workflow

Verity Legal

Challenge
Client documents arrived by email and were tracked in a chat thread, so matters routinely stalled without anyone noticing.
What we built
Secure upload, structured intake, assignment rules and status dashboards that surface any matter idle for more than 48 hours.
Secure storageRole permissionsWorkflow engineDashboards

62%

faster matter intake

0

documents lost in email

48h

stall detection window

11 weeks

IntegrateRetail chain

Store systems into one operations feed

Tidal Grocers

Challenge
Point of sale, scheduling and supplier ordering ran as separate tools per region, leaving head office blind until month end.
What we built
Adapters per system feeding a single normalized event stream, with a live operations view and anomaly alerts per store.
API adaptersEvent streamData pipelineCloud ops

14

stores on one feed

real time

replaces monthly reporting

-23%

stockout incidents

10 weeks

Client names and figures above are illustrative examples — send us your real outcomes and we'll swap them in.

Have a build like these?

Tell us the deadline and the system it has to outlive. We'll scope the fast part and the lasting part separately.

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